位置

Assoc Director, Brand Rybelsus

职位描述

职位描述

位置

Beijing, China

作业类别

Commercial Marketing

   

About position 


1)    Independently develop Rybelsus brand strategy to achieve business objectives in short and medium term: 
•    Drive the development of short-term and medium-term brand plans 
•    Develop impressive brand story and strategy for Rybelsus to support fast uptake in China market, with clear strategy-to-action communication and alignment
•    Contribute to the overall GLP-1 portfolio strategy development with insightful inputs 
•    Manage brand promotion budget to ensure effectively meet business objectives and company polices 
•    Approver & owner & reviewer of promotional materials
2)    Manage brand team and collaborate with different stakeholders effectively
•    Motive and develop direct reports to meet business goals/objectives and support further development 
•    Follows up on the performance of direct reports, plan and implement corrective actions if necessary
•    Ensure a good communication and cooperation with cross-functional stakeholders, such as field force, medical, MAPA and commercial team etc.,
•    Actively and openly contribute to the intra and inter-team collaboration and take leadership in core functional projects if necessary 
•    Maintain good relationship with national opinion leaders and key customers to ensure a deep market understanding

About Requriments

•    Relevant graduate level degree, e.g., Medical, Pharmacy, Science or Business Administration

•    More than 10 years pharmaceutical industry experience
•    Business analysis and project management experience

•    Demonstrate a solid understanding of market, product knowledge and key customers
•    Demonstrate ability in exploits experiences in driving marketing plan and strategies
•    Demonstrate ability to drive the implementation of marketing projects in new and innovative ways 
•    Good communication skill and able to lead cross function projects
•    Proactive and self-motivated 
•    Strong analytical skills; strategic thinking 
•    Innovative; open-minded 
•    Fast response to change

We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.

 

At Novo Nordisk, we're not chasing quick fixes – we're creating lasting change for long-term health. For over 100 years, we've been driven by a single purpose: to defeat serious chronic diseases and help millions of people live healthier lives. This dedication fuels our constant curiosity and inspires us to push the boundaries of what's possible in healthcare. We embrace diverse perspectives, seek out bold ideas, and build partnerships rooted in shared purpose. Together, we're making healthcare more accessible, treating and preventing diseases, and pioneering solutions that create change spanning generations. When you join us, you become part of something bigger – a legacy of impact that reaches far beyond today.